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Archive for the ‘Career’ Category

Standup and Own it When You Fail

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#Winning at anything requires #hardwork and #dedication? But inspite of putting in the right kind of effort and doing everything that is needed, there are bound to be setbacks. But, the earlier we realize in our careers that the failures are stepping stones to success, the less stressful we are going to make it for ourselves. You should take every  [ Read More ]

Link Reclamation

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Link reclamation is the process of pitching the corresponding website to place your lost link back. We have learned how difficult it is to build backlinks. What if you witness your site losing some or a few of the backlinks which you had built through a lot of hard work and dedication? It will be a frustrating experience. Won’t it?  [ Read More ]

Content creation is the future

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Content is the new ‘buzzword’ everywhere! You can make a great career out of ‘contents’. Effective content creation leads to the success of a business. Don’t believe this? Go through this blog. Thanks to content creators, ideas have become more accessible now. They do not need any prior experience. All they need is a great idea. They do not even  [ Read More ]

Is personal development a lifelong process?

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In order to #prosper in life, you need to work on your personal development so that you can polish your #skills and overcome your shortcomings so as to keep failures at bay. It is said that “Failures are the pillars of success”. Nevertheless, in this era of cutthroat #competition, continuous failures won’t lead you anywhere.   Holistic Personal Development     [ Read More ]

Unlinked mentions of your business

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An unlinked mention of your business is a reference of your business on another site without a clickable link.             See this example: With an unlink mention, you’re halfway towards earning a link. You just need to reach the site which has given a reference of your business without a clickable link and request them  [ Read More ]

Cost Leadership, Differentiation, Focus

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How critical are ‘strategies’ for a business? Well, it’s just an understatement to say that strategies are critical to business success. You must have a proper strategy in place, if you want to stand tall amidst competition. Here, we will discuss different types of business level strategies put forward by Michael Porter, a highly regarded professor from the Harvard Business  [ Read More ]

Comments Off on You Know the DOs of Social Media. Now Know About the DON’Ts

Everyone will tell you how important social media is today for any business.  But, there are some finer points and hard facts no one tells you about social media for business. Here, we will have a look at some of these points you should consider. Mark your presence in multiple platforms Most people will advise you to be present in  [ Read More ]

Comments Off on How to Calculate the Return on Investment (ROI) of a Marketing Campaign

Businesses are so engrossed with marketing that they often overlook the most crucial aspect. THE ROI. So let’s get to the point. You have run a stupendous #marketing #campaign and it’s time to calculate Return on Investment (#ROI). How do you do it? There are two methods A simple ROI calculation method Here, the calculation is done by integrating the  [ Read More ]

Get a Little Curious

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Human intellect is very powerful. The first step towards change. We all agree that it’s our intellectual capacity that separates us from others. It’s human intellect that makes us aware of ourself, our life, how to live, and teaches us to respond to the environment around. So it isn’t really rocket science to understand that we should always be in  [ Read More ]

Can Micro Blogging Make you a Better Writer?

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When Twitter came into our world, social media phobes were scared that it was going to bring an end of language by creating a vocabulary apocalypse.  Twitter, as we know, is a micro blogging site that restricts your posts to only 260 characters and this restriction may seem absurd for a writer. But this restriction on characters could actually help  [ Read More ]

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