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Comments Off on 9 EASY Link Building Strategies – Part 2 – Guest blogging… with a twist

What is guest blogging? Guest blogging is pitching another website in your niche for publishing a unique well-written article that has backlinks to your site. How does it work?   This is an example of a guest post. You can see how cleverly their website is linked back with the ‘The SEO Project’ anchor text.       How do  [ Read More ]

Can Micro Blogging Make you a Better Writer?

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When Twitter came into our world, social media phobes were scared that it was going to bring an end of language by creating a vocabulary apocalypse.  Twitter, as we know, is a micro blogging site that restricts your posts to only 260 characters and this restriction may seem absurd for a writer. But this restriction on characters could actually help  [ Read More ]

Entrepreneurship as a Method

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It’s time to put your thinking cap on! Ever wondered if we have been judging entrepreneurship the wrong way? Are we confining it to be just a subject taught in B-schools or a sub-discipline of management or economics? We never think entrepreneurship as a method. If we are doing it, we are making a mistake of falling into a category  [ Read More ]

Comments Off on 9 EASY Link Building Strategies (That ANYONE Can Use) Part 1 – Outreach Strategy

Irrespective of the tactic most people use, they all struggle to build effective links to their site. Here, in this article, I want to share 9 easy but very effective link building strategies that will help you build needle-moving links and drive more traffic. The first one is OUTREACH STRATEGY. Outreach  Outreach is contacting websites in your niche and educating them about  [ Read More ]

Find the Right opportunities for innovation

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No, innovation is not a magic! Nor it’s like shooting for the stars. If you are able to identify customers who are struggling to solve a long-pending problem, you have innovated ‘something’. To be more precise, you have uncovered a new and viable opportunity for innovation. How to identify the best opportunity for innovation around? Well, here we go! First  [ Read More ]

Comments Off on How You Define the Problem Determines Whether You Solve it

How You Define the Problem Determines Whether You Solve it Are you stuck in finding the most feasible solution to a problem? Are you sure you have defined the problem well enough to really find a solution? Your ability to define the problem correctly helps you come up with a proper solution. Yes, it’s been a well accepted fact that  [ Read More ]

Make Customers Central to Your Business Growth

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Why do companies start businesses? It’s for the customers, right? Looking after your customers and their requirements is the most important factor for business growth. All the companies are aware of it. Yet, most of them make the mistake of not putting customers at the centre of their ‘vision’. Don’t make this cardinal mistake, if you want to see your  [ Read More ]

How to Make ‘Remote Working’ More Effective?

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The COVID-19 pandemic is continuing to disrupt our daily lives and it has certainly affected the way people work. Majority of the organizations worldwide have required or encouraged their employees to work remote to ensure their safety. Here, we will discuss some ways by which businesses can make remote working more effective. Make the best use of collaboration tools for  [ Read More ]

How Can Effective Cross Selling Help Your Business?

Comments Off on How Can Effective Cross Selling Help Your Business?

In simple terms, effective cross selling means selling a product/service to a customer, in addition to the item he wanted initially. When practiced correctly, cross-selling can help a business in multiple ways. Here, we will look at some of the benefits of cross-selling your business can extract: Increases profit and sales In cross-selling, existing customers are motivated to purchase more.  [ Read More ]

Entrepreneurship, Books to Read

Comments Off on Entrepreneurship, Books to Read

Entrepreneurship is trending off late. And why wouldn’t it! Who wouldn’t want to own something that they have built? Who wouldn’t like to be their own boss? However, the path to success in owning your business and achieving success isn’t easy. So let me suggest the books to read, shows to follow, and movies to watch related to entrepreneurship? What  [ Read More ]

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