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Archive for November, 2019

Comments Off on How does eSourcing help businesses bring savings in their procurement?

It’s no secret that businesses are always on the lookout for improving their operational processes to increase profitability. The emergence of eSourcing has led to a paradigm shift in the ways a business functions and deals with stakeholders. What is eSourcing? Simply speaking, eSourcing is the use of web-based technology to ease up the procurement process for both the suppliers  [ Read More ]

Comments Off on What is lead market generation, and how can a business take full advantage of it?

Lead market generation is a set of different marketing techniques effectively used for capturing basic details of potentially interested customers in the target audience for making the first step in your sales cycle.    In the digital marketing world, a lead is a potential customer in your target audience who may be interested in buying your products or services. Now,  [ Read More ]

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