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Archive for the ‘Social Media’ Category

Comments Off on What’s the Difference between Marketing and Market Research?

If you are into the business of selling a product or service, you must have heard of the terms marketing and market research. You will also agree that the proper implementation of resources and time on these valuable techniques helps understand the latest market trends and make the right decisions to overcome the challenges in the different phases of a  [ Read More ]

Comments Off on How can a marketing mix strategy help retail players to improve their sales margin?

Having a proper marketing mix strategy is extremely important for any retail player to sustain in the highly competitive retail industry. It helps a retail organization to measure the outcome of its marketing investments, optimize the marketing spend and improve the sales margin. Here we will discuss 4 marketing mix strategies that can help retail players to increase their sales  [ Read More ]

Comments Off on Social Media Managers – How Long Does It Take You to Make a Monthly Content Calendar?

If you are a social media manager, you will agree that engaging with followers, crafting posts, and targeting ad campaigns is creative and at the same time a very laborious process. And, as a social media manager, you have a higher responsibility for increasing brand awareness and sales which need a consistent and regular content sharing effort. This means that  [ Read More ]

Comments Off on Small Business Experience, Successes, Failures, and Lessons Learnt

Thinking of starting a small BUSINESS? Nice thought! Owning a business offers you the freedom to be your boss and the liberty to implement your ideas. And when you see your ideas are working and bringing you success, that feels GREAT. Isn’t it? But, does success come to everyone so easily? No, it does not. Starting your own business has  [ Read More ]

Comments Off on How Digital Marketers can use the services of a Virtual Assistant to increase revenue and become more productive

Marketing has always been about how you connect with your audience. You must show enough customer intimacy, and you need to do this in a viable way, and you have to be there at the right place at the right time. In other words, you have to be there where they are spending most of their time, which is the  [ Read More ]

Comments Off on Entrepreneurs and Virtual Assistants: A Mutual Win-Win Situation

Part – 1 The 21st century is marked by rapid changes in almost all the sectors, be it education, health, or business. It has become possible to achieve things at the tip of the fingers. From cashless and paperless transactions things have moved a long way. The present era is the age of cloud applications and robotics. Everyone is in  [ Read More ]

5 Easy Apps to Manage your Blog

Comments Off on 5 Easy Apps to Manage your Blog

Bloggers who are hoping to create their own blogs and then go professional to make money through blogging must be aware of the right tools to give their blogging career the right start. A blog helps to collect ideas from other blogs that can be useful in one’s life. It is a powerful tool used in connecting people with friends  [ Read More ]

7 Steps to Build an Awesome Personal Brand

Comments Off on 7 Steps to Build an Awesome Personal Brand

In this present world, it goes without saying that every individual should acquire his or her own personal brand. Building a personal brand can help in searching a better job, promotion or growing one’s own network. To reach personal goals, individuals need to market themselves in a manner similar to how marketers often do to market their services and products.  [ Read More ]

Social Media Marketing V/s Email Marketing

Comments Off on Social Media Marketing V/s Email Marketing

According to a report by Accenture, Social Media outreach is the present generation promotional technique to communicate and receive positive attention from the consumers and also influence them with their decisions when they are making purchases. Statistics show that every third consumer before making a purchase relies on updates in social media to make the final call. When we talk  [ Read More ]

Break Away from the 9 to 5 Job Routine

Comments Off on Break Away from the 9 to 5 Job Routine

I know most of us you are hard workers but doesn’t the thought of sitting in an office from 9 to 5 for the rest of your life give you that stifled feeling. Now don’t get me wrong. I am not insinuating that you are lazy, but I am sure you don’t want to be confined. We all love our  [ Read More ]

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